Translator：Wang Yichun

In an era characterized by the rapid expansion of the digital economy and technological advancements, the fusion of law and technology profoundly impacts the legal services industry, ushering in an era of unparalleled transformation. Navigating the integration of technology to enhance client services while identifying new opportunities remains a critical focus for legal professionals.

On January 10, 2024, Landing Law Offices took a significant step forward in this journey.  Liu Yixing, Director of the Global Executive Committee, alongside  Yuan Chunsong, Chief Partner of the Landing Celebrity Legal Services Team, delved into the evolving trends of legal technology through a live broadcast. This session marked the official unveiling of Landing's first artificial intelligence mini-program, "ChatHongren," symbolizing a landmark achievement in legal-tech innovation.

Hosted by Landing, with rebroadcasts facilitated by LexisNexis and Legal Cicada, this event highlighted Landing's commitment to pioneering the integration of legal services with cutting-edge technology.

01

The Future of Legal Tech: Artificial Intelligence in Focus

The legal sector, traditionally complex and highly specialized, presents a unique frontier for technological innovation. Recent years have seen an unprecedented surge in legal tech's popularity, as evidenced by the flow of global venture capital and major transactions within this space. The advent of big data technology in legal realms, both domestically and internationally, signifies a matured application poised for further exploration.

IBM's development of Ross, the world's first AI lawyer, in 2016 showcased the potential of natural language processing and machine learning to streamline contract review processes, significantly reducing time costs and mitigating errors.

Harvey AI, a bespoke LLM designed for law firms and powered by OpenAI, the parent company of ChatGPT, has forged global partnerships with leading entities like Allen & Overy and PwC. It offers a suite of services, including contract analysis and data processing, solidifying the role of AI in enhancing legal practices.

Legal tech service giants such as LexisNexis and Thomson Reuters have also introduced AI products, collaborating with renowned law firms to bring data-driven insights and efficiencies to the forefront of legal services.

The broad-scale deployment of generative AI within the legal field is not just a trend but a necessity, further accelerated by the digital shifts prompted by the COVID-19 pandemic.

Recent years have seen the introduction of policies encouraging the development of legal technology in China.

China's encouragement of legal tech development through policies and the introduction of concepts like "smart rule of law" in the " Outline for Construction Plan for Rule of Law in China (2020-2025)" reflect a national strategy towards a more digitalized, networked, and intelligent legal framework.

The "Outline for the Construction of a Rule of Law Government (2021-2025)" issued by the CPC Central Committee and the State Council introduced the innovative concept of a "digital rule of law government," emphasizing the use of internet, big data, and artificial intelligence technologies to promote lawful administration, deeply integrate information technology with legal governance, and significantly enhance the digitalization of rule of law government construction. 

Against this backdrop, a series of artificial intelligence products and companies focusing on the legal industry have emerged in China.

iCourt is a legal technology company that has developed the AlphaGPT system, capable of automatically extracting case-relevant keywords, cause tags, case analyses, and defense suggestions. Additionally, it intelligently generates documents, aligning them with applicable case laws. Furthermore, AlphaGPT can generate litigation requests, strategies, and evidence lists with a single click, significantly freeing up the hands of lawyers and assistants and enhancing the efficiency of case analysis work substantially.

Fagougou is a technology team providing a one-stop marketing solution based on artificial intelligence technology, integrating AI, big data from Silicon Valley, and cloud computing technology into China's legal industry. Fagougou's AI products now offer intelligent legal services in areas such as marital and family matters, criminal cases, labor disputes, and traffic accidents. Moreover, Fagougou possesses a vast database of 30 million case records, over 6,000 case analysis points, and an extensive legal knowledge base, enabling anthropomorphic interactions and more.

02

Embracing Innovation: The Landing Philosophy

Landing's ethos of exploration and adaptability is deeply embedded in its organizational DNA.

From its inception, Landing has been at the forefront of exploring emergent markets within the legal sector. It has pioneered legal service teams in niche areas such as cross-border expansion, digital economy, and pet law, alongside venturing into the metaverse, underscoring its role as an innovator within the legal community.

The launch of "ChatHongren," a testament to Landing's culture of embracing change and inclusivity, marks a new chapter in legal-tech integration, offering specialized AI-driven legal solutions for the MCN domain.

03

ChatHongren: A Trailblazer in MCN-Focused Generative AI

 Landing's innovative foray into legal tech culminates with the launch of "ChatHongren," a trailblazing generative AI robot, masterminded by the Landing Celebrity Legal Services Team in collaboration with Fagougou, a frontrunner in the legal AI enterprise sector. This initiative introduces a specialized solution aimed at navigating the complex legal landscape of the MCN domain. Deployed as a mini-program, "ChatHongren" pledges to deliver streamlined, high-value legal services tailored for organizations and influencers immersed in the MCN sphere. This platform is designed to offer an array of foundational services, including AI-driven consultations, interactive text engagements, and content dissemination, alongside bespoke services crafted to address the unique challenges prevalent within the MCN industry.

Landing Celebrity Legal Services Team: Services and Expertise

"ChatHongren" distinguishes itself through two primary service modules: Standard and Customized. The standard service module encompasses:

1. AI Consultations: Leveraging conversational AI for legal advice, this feature dynamically refines its responses based on user inquiries and feedback, ensuring accurate and tailored advice.
2. Text Interaction: Offers complimentary access to legal reports that tackle prevalent legal concerns within MCN management.
3. Content Sharing: Facilitates direct engagement with legal experts through a dedicated query button, enabling online, personalized legal Q&A sessions.

In contrast, the customized service module is meticulously engineered to confront the MCN industry's distinct pain points, offering a comprehensive suite of services that include but are not limited to comprehensive host management, advertisement compliance reviews, international expansion for MCN compliance, crafting of business agreements, intellectual property management and protection, preservation of personality rights alongside public opinion handling, financial and tax compliance structuring, equity architecture and control mechanisms, incentive plans for core employees and KOLs, and extensive human resource management, culminating with criminal compliance and litigation support.

Interface and Accessibility of ChatHongren

"ChatHongren" is now accessible to the broader public, inviting users to delve into its offerings by searching for "正经红人" within WeChat.

Subscribers can choose from three distinct plans, tailored to diverse legal support needs:

1. Free Version: 0 RMB per annum, users can access AI consultations up to five times daily and download the Celebrity Series Red Books at no charge.
2. Basic Version: 99 RMB per annum, this package includes unlimited AI legal assistance and document and contract template downloads throughout the year.
3. Upgraded Version: 299 RMB per annum, subscribers benefit from comprehensive AI legal assistance, unlimited document and contract template downloads, one on-site legal consultation session, one contract review or lawyer's letter, one legal training slot, and a one-year membership in an industry exchange community, all within the span of a year.

Landing's bold venture into legal technology, epitomized by the development of "ChatHongren," signifies a concrete integration of specialized legal services within the MCN domain. It embodies Landing's commitment to furnishing practitioners in the MCN field with accessible and professional legal assistance. Moving forward, Landing remains dedicated to harnessing the power of legal tech, continually refining and enhancing its portfolio of legal service products to meet the evolving needs of its clientele.